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The Value of Retainers

For PRISM’s 25th anniversary, founder Michelle Adams looks back through the years with stories, tips, and lessons to help new businesses grow and industry veterans thrive. Keep up with all of our posts on LinkedIn. _ When I first got into this business 30 years ago there was something called retainers.  They were an agreement that …

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It Goes Fast.

For PRISM’s 25th anniversary, founder Michelle Adams looks back through the years with stories, tips, and lessons to help new businesses grow and industry veterans thrive. Keep up with all of our posts on LinkedIn.   As PRISM begins our 25th year in business, I thought it would be interesting and useful to reflect back …

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Small Is the New Big

Great ideas are everywhere right?   They are, for sure – and for brands, the challenge is cutting through it all to be heard. There’s a lot of noise out there, and a lot of great brands vying for our attention. To be heard – to get the attention you need to be successful – is …

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It Started with Two Men

Yes, 20 years ago, two men encouraged me, at just 26 years old, to start my business. I wasn’t interested. But they persisted. It took them quite a bit of convincing, but eventually they won and I founded PRISM. The first champion was my former boss and dear friend, Don Fovel. Don believed in me …

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